Friendly, plain-talking advice from a Worcestershire team.
01905 347 545

About us

Guidance and support throughout the mortgage process.
Unlock the door to your dream home with our Mortgage Services.
William Chalice Limited
The Openwork Partnership
We began our journey in 2016 as three self-employed mortgage advisers operating under another practice. From the outset, we shared a clear vision: to become the go-to destination for mortgage and protection advice in Worcester. It was during this time that the Mortgages Plain and Simple brand was born.

By 2019, we had achieved that initial goal and took the next step by establishing our own firm, William Chalice Limited, which became home to our first brand, Mortgages Plain and Simple. This brand specialises in providing straightforward, expert mortgage advice.

William Chalice Limited is an appointed representative of The Openwork Partnership. Being part of Openwork gives us access to the resources, products, and support of a large national network, while allowing us to maintain our identity as a trusted local business. Openwork’s offering extends far beyond mortgages and protection, enabling us to expand into wider areas of financial advice, including retirement planning, pensions, and investments.
In 2024, we launched our second brand, Advice Plain and Simple, allowing us to deliver a truly holistic financial advice service. This marked an important milestone, as we were no longer limited to mortgage advice and could support clients across all aspects of their financial journey.

At the heart of our company is our exceptional team. We have built a group of dedicated advisers who specialise in different areas, ensuring that whether you need mortgage advice, pension planning, insurance, or equity release, you have access to the right expert for your situation.

By 2026, we had grown from a team of three to a thriving business of 16 professionals, serving clients across Worcestershire.

Meet the Team

Mark Schouten
DipPFS
Financial Planner
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
Andy Done
DipPFS
Mortgage & Protection Adviser
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
  • Pensions
  • Investments
  • Retirement Planning
Fraser Hassell
FPFS
Financial Planner
I provide expert advice, plain & simple on:
  • Insurance
  • Pensions
  • Investments
  • Retirement Planning
Austin Davies
CeMAP & CeRER
Mortgage & Equity Release Adviser
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
  • Equity Release
Ellis Collins
CeMAP
Mortgage & Protection Adviser
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
Louise Wassell
CeMAP
Mortgage & Protection Adviser
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
Richard Booth
DipPFS
Financial Planner
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
  • Pensions
  • Investments
  • Retirement Planning
Georgina Potter
RO1 & CF6
Mortgage & Protection Adviser
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
Shannon De Vroomen
RO1 & CF6
Mortgage & Protection Adviser
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
Dominic Prosser
RO1
Mortgage & Protection Adviser
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
Sally Brown
CeMAP
Mortgage & Protection Adviser
I provide expert advice, plain & simple on:
  • Mortgages
  • Insurance
Kathryn Burfitt
Client Manager
Morgan Done
Client Manager
Megan Done
Client Manager
Charlotte Schouten
Client Manager

Our Vision

Our vision today is to become the go-to place for all areas of financial advice across the Worcestershire region, delivering clear, simple, and expert guidance to every client we serve.