Friendly, plain-talking advice from a Worcestershire team.
01905 347 545

Stocks & Shares ISA

Expert investment guidance tailored to your goals.
A tax efficient way to invest for your future.
YOUR HOME MAY BE REPOSSESSED IF YOU DO NOT KEEP UP REPAYMENTS ON YOUR MORTGAGE.

Invest in Your Future

A Stocks & Shares ISA allows you to invest in a range of assets while benefiting from tax efficient growth. Whether you are investing for the medium to long term, building future financial security, or looking for an alternative to cash savings, our advisers can help you understand how a Stocks & Shares ISA could fit into your wider financial plans.

At Advice Plain & Simple, we provide personalised advice based on your objectives, investment timeframe and attitude to risk. We will guide you through the available options in plain English, helping you invest with greater clarity and confidence while ensuring your investments remain aligned with your goals.

The value of investments and any income from them can fall as well as rise and you may not get back the original amount invested. Tax treatment depends on individual circumstances and may be subject to change in the future.

Discover our investments services

We have access and can advise on thousands of products, helping you find the right deal for your circumstances.

Speak to one of our friendly advisers

We are always happy to hear from new clients, so please get in contact today to discuss your mortgage options.

80+

Combined years experience

2000+

Happy clients

50+

Lenders

Frequently Asked Questions

You’re based in Worcester – can you help somebody based anywhere else in the country?

Yes, we cover the whole country. We have local advisers who are based in Worcester, Malvern, Droitwich, Redditch and Kidderminster. So if you would prefer a face-to-face experience we do have advisers in those areas. But we also offer mortgage advice anywhere in the UK – from London to Bristol and right up to Scotland.

Technology these days makes it so easy to do things over the phone or video calls. It means we can still give that face-to-face experience wherever you live.

Tell us more about Advice Plain and Simple?

We began our journey in 2016 as three self-employed mortgage advisers operating under another practice. From the outset, we shared a clear vision: to become the go-to destination for mortgage and protection advice in Worcester. It was during this time that the Mortgages Plain and Simple brand was born.

By 2019, we had achieved that initial goal and took the next step by establishing our own firm, William Chalice Limited, which became home to our first brand, Mortgages Plain and Simple. This brand specialises in providing straightforward, expert mortgage advice.

William Chalice Limited is an appointed representative of The Openwork Partnership. Being part of Openwork gives us access to the resources, products, and support of a large national network, while allowing us to maintain our identity as a trusted local business. Openwork’s offering extends far beyond mortgages and protection, enabling us to expand into wider areas of financial advice, including retirement planning, pensions, and investments.

In 2024, we launched our second brand, Advice Plain and Simple, allowing us to deliver a truly holistic financial advice service. This marked an important milestone, as we were no longer limited to mortgage advice and could support clients across all aspects of their financial journey.

At the heart of our company is our exceptional team. We have built a group of dedicated advisers who specialise in different areas, ensuring that whether you need mortgage advice, pension planning, insurance, or equity release, you have access to the right expert for your situation.

By 2026, we had grown from a team of three to a thriving business of 16 professionals, serving clients across Worcestershire.

Our Vision
Our vision today is to become the go-to place for all areas of financial advice across the Worcestershire region, delivering clear, simple, and expert guidance to every client we serve.